Valin's "three-pronged approach" re-heavy tree service new standards


Through a series of measures, Valin has reached the leading level of the industry in terms of service management, network construction, and the overall operational level of accessories, which has effectively supported the market sales and the long-term development of Valin. Then, in 2010 Hualing can continue to maintain the leading position in the service level industry? At the recently held Valin mid-2010 business meeting held in the near future, Valin gave the answer: In the second half of 2010, Valin will focus on the customer, focus on customer experience, and implement differentiated competitive strategies and one-stop services. , Fully promote the "nanny" service brand, create the most competitive and service reputation in the domestic commercial vehicle brand.

According to the person in charge of Hualing Technical Services, in the second half of 2010, Hualing will start from the three aspects of service network, parts management and service engineering. “Three-pronged approach” creates an efficient, professional and caring service environment for consumers. So that consumers who purchase Valin products can enjoy higher quality after-sales service in the future, and Valin has also established a new service standard for the heavy truck industry with perfect service content and star rating service system.

First, on the service network, in the year 2010, Valin will further optimize the network layout, enhance service network capabilities, and lay the foundation for building core competitiveness. In optimizing the after-sales service network layout, Hualing optimizes the service network based on the principle of being close to users and user-friendly. For example, for road transport vehicles for logistics transportation, after-sales service stations will be built from the national road construction to the construction of provincial and county roads and fill in blank areas. For dump trucks, the after-sales service station is close to the operation site, and the dealers dispatch their own after-sales personnel to stand by at any time. The combination of first-level stations, second-level stations, and fixed-point tours can be appropriately established for the mines with a lot of departmental cars. Wait. In 2010, on the improvement of network capabilities, Hualing took the strategy of upgrading hardware capabilities and improving software capabilities. Improvement of hardware capabilities: The first is to use star rating management to guide the service station to compare its own hardware and determine the target of promotion. The second is to increase the level of image, plant, equipment, and tools and enhance the quality of maintenance by building image stores. Software capability enhancement: First, strengthen technical training and technical support for service stations to improve terminal maintenance capabilities. The second is to strengthen the management of key positions at service stations and maintain the continuous and stable operation of service stations. The third is through the information system to carry out operations, inventory management, implementation of the target management, terminal accessories inventory sharing platform to promote and enhance the ability to operate accessories.

Secondly, in the management of accessories, Hualing took the lead in the heavy-duty truck industry to implement measures to maintain internal and external security. In the management of Baonai accessories, Valin has established an accessory management system that takes inventory order management as the main line. Through the enhancement of the capabilities of all parts of the Baonen accessories operation chain, the overall level of accessories management is improved. On the external accessories, Valin has established a market-oriented approach. Product development, procurement and distribution channel management system to facilitate foreign customers to purchase accessories and improve customer satisfaction.

Third, in 2010, Valin will focus on the development and application of service engineering to enhance the technical service capabilities of the service system. In 2010, Valin will hold a training course for after-sales service from time to time. After-sales personnel of distributors and related personnel of service stations are required to participate in training of Valin in order to solve the problem of after-sales service of Valin more effectively and establish an effective support terminal. Service technical support system. In addition, in the service system, the “four-return visit” system was adopted with a weekly return visit, a quarterly return visit, a monthly return visit, and an annual return visit. Dealers, service stations, branch offices, and customer service centers are linked together to ensure the establishment of a customer service system. Hualing's commitment to customer service; frequent use of spare parts, 24-hour supply of consumables, customer call service center and national service network opened 24-hour service hotline to provide customers with 24-hour rescue services.

In the second half of 2010, Hualing will also occasionally play the “combination boxing” service, such as joint engine activities with some diesel engine manufacturers such as Shangchai and Hino, etc. It is believed that it has become the representative of the high-end heavy truck brand Valin, through its excellent product quality and strong service. The accessories guarantee double advantages and give full play to the scale advantages, which will play a huge role in promoting the entire commercial vehicle market.

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