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Dongfeng cooperated with Volvo to set up the International Commercial Vehicles Alliance. The newly established Dongfeng Commercial Vehicle Co., Ltd. is headquartered in Shiyan, which is a major development opportunity for the automotive industry in our city. It means that after experiencing the relocation of Dongfeng "two headquarters" and Shiyan automobile industry restructuring, Shiyan once again ushered in a new era of automotive industry development.
The important goal of Dongwo cooperation is to become the most competitive commercial vehicle alliance in the world. As the headquarters of the Alliance, Shiyan has begun to follow up on the pace of internationalization of the Dongwo Alliance in terms of technological upgrading, market regulation, and cultural integration. This is a new topic for Shiyan.
“We must understand and study the increasingly dense conditions and knowledge of China's traffic environment to ensure that our high-tech products can also exert their outstanding performance there.†P-O Bostr & oumlm, director of traffic safety at Volvo Car Group, said a few days ago, “Volvo Safety The essence of the idea is to provide all Volvo customers with the same high safety standards, regardless of their country or region."
Volvo learns to adapt to China. How did the Shidu City car learn Volvo?
Volvo is known for its full value chain management and environmental system construction. Volvo Cars has always been known for its durability. This is not only reflected in the manufacture and design of products, but also in the pursuit of technology by Volvo Cars. Today, Volvo Cars integrates technology and design into the research and development of new products under the “human-oriented†brand strategy. The new Volvo models not only have the appearance advantages of previous models, but also enrich their own technological connotation.
Volvo Car Intelligent Security System has created a number of world's top rankings and has taken the lead in the industry. "The car is driven by people. Therefore, the guiding principle for us to do anything must be safety first." This is the founder of Volvo Cars. Arthur G.Brizson and Gustav. Larson have always adhered to it. belief. Since the founding of Volvo, Volvo Cars has been making unremitting efforts and persistence, and has developed a series of safety technology products. With this advantage, it has protected the safety of drivers and occupants in unavoidable serious traffic accidents and allowed more. Consumers continue to enjoy more exciting lives because of the protection of Volvo cars. Volvo Cars promises that by 2020 Volvo Cars will have no serious fatal injuries.
Volvo's green environmental protection power leads the same market. Volvo Cars was one of the first OEMs to use turbocharged engines. The turbocharged engine has the characteristics of high-efficiency operation and unmatched power performance. The environmentally-friendly architecture takes Volvo's modular production concept to a whole new level. Most worth mentioning is that the energy-saving start-stop system can help save up to 8% of fuel consumption. In the future, it will be standard on all models of Volvo Cars, allowing drivers to experience the ultimate in driving pleasure through the dual enjoyment of economy and luxury.
As we all know, the attractive natural scenery near the Arctic Circle in Scandinavia gave birth to the extraordinary creativity of Scandinavians, allowing Volvo Car designers to perceive nature and produce richness from nature. Colorful inspiration. In terms of internal design, Volvo Car focuses on ergonomics, comfort and extraordinary driving experience, embodying a “human-respected†brand strategy. The seat design of various metal leather materials shows the luxurious beauty of quality and craftsmanship.
In addition, Volvo Cars is also committed to providing customers with a non-toxic environment-friendly cabin environment, green handling of the body parts that the occupants often come into contact with, and providing the occupants with a pure and odorless driving experience like Nordic. surroundings.
A global auto group has settled in Shiyan, which has brought about not only the upgrading of the automotive industry and the growth of benefits, but also a rare enhancement of urban soft power. Shiyan must grasp the opportunities in continuous learning, learn from the strengths of others, make up for their weaknesses, and strengthen the industrial strength to achieve a qualitative leap in urban development.
A vast market space. By 2015, Dongfeng Commercial Vehicles will achieve a target of 1 million vehicles, a substantial increase in production, and an increasingly internationalized product, and the corresponding demand for parts and components will increase significantly. This will provide a wide range of products for Shiyan auto parts manufacturers. Market development space.
Developed industry advantages. Shiyan local parts and components supporting enterprises and Dongfeng company have been supporting for more than 40 years, the information flow is smooth, the supply and demand relationship is stable, and the emotional foundation is solid. Shiyan has formed a full range of spare parts product structure and sales network throughout the country, with a large number of mature industrial workers.
Unique geographical advantage. Shiyan is the hometown of Dongfeng. It has the main production factors that Dongfeng has accumulated for decades and more than 100,000 Dongfeng people. Dongfeng has implemented a series of plans to revive the old Dongfeng base in recent years. This is unique to Shiyan. Resources. At the same time, Shiyan local enterprises are close to joint ventures and co-exist in a city, and logistics costs will be greatly reduced.
Strong car culture. Rooted in the heart of the people of Shiyan, the car complex and deep car culture make Shiyan's “Car City Dream†carry more hopes and dreams. With the establishment of the Dongwo alliance, the local car culture of Shiyan will be integrated with the Nordic car culture. This will give Shiyan a new car culture connotation and at the same time, it will promote the development of other industries in Shiyan.
The Shiyan will only integrate these advantages into the Dongwo International Alliance so that the advantages can truly become strength.