Latest Commercial Vehicle News Click Ranking (August 16-22)


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In order to investigate how the market's first-line inventory situation is, the reporter selected two major brand heavy truck dealers in the Northeast, North China, East China, Central China, South China, and Northwest China to conduct interviews. Given that dealers usually do not need to stock inventory to sell real estate vehicles, for the sake of fairness, the survey will try to select dealers that are far away from the origin of the agency brand. Taking into account the representativeness of the interviewees, most of the interviewees selected by the reporter were dealers that had sold more than a thousand vehicles a year and had a certain influence in the region. At the same time, a small number of dealers with smaller operating scales were selected to try to outline the current situation. The general outline of dealer stock situation.

Concern reasons:

Although the heavy truck market in the first half of this year is in a good state, July and August are the traditional off-season sales of heavy trucks. Some companies and distributors will face certain inventory pressure. In the first half of this year, when the heavy-duty card market was so hot, what was the situation for dealers in off-season stocks? Faced with huge inventory pressure, dealers are resolutely "top" lived? Or is it almost "collapsed"? Or is the inventory reasonable, there is simply no stock pressure we are worried about? Only by approaching the frontline dealers will the most real situation be known. Let us take a look at the specific conditions of the frontline market!

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Inventory allows dealers to love and hate. During the peak sales season, stocks can be sold, inventory is a guarantee of revenue, and in off-season sales, inventory can consume up to hundreds of millions of dollars in liquidity from dealers, and poor circulation of funds can cause companies to become passive.

In July this year, it was an "inflection point" for the handover of the busy season. From a nationwide perspective, sales from the heavy-duty truck market have fallen significantly since July. The sales volume in the Beijing market has fallen by 40%, and sales in some regions have fallen by more than 60%. Is there such a big drop in sales, and is the stock situation prominent?

Concern reasons:

Judging from this week's news rankings, inventory has become the focus of attention. Indeed, the advent of July brought a lot of “cooling down” to the already popular heavy truck market. At the intersection of this so-called “inflection point”, the inventory of vehicles cannot be sold, and it is inevitable that dealers are miserable. Manufacturers naturally worry about whether they can Complete the established sales target. According to the law of the market in previous years, will there be a good day for the “golden nine silver ten”? This may be more concerned about everyone. Therefore, to understand the recent inventory situation, it is advisable to make an accurate judgment on the next market.
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Concern reasons:

July is a key month. In this period of time, if the car sales are still OK, after a difficult period of time, dealers will soon have a good time with “Golden 9 Silver 10,” and if the sales are serious, In the case of a landslide, the next two or three months will not allow the auto market to continue its "downhill road." Therefore, take a look at the sales of the top ten car companies, and everyone may have a clearer grasp of the off-season market and the future peak season market.
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Hongyan Jieshi is about to release its comfortable version of the product, the Jieshi C100. Hongyan staff revealed that since the Jieshi series high-end heavy trucks were listed in China in 2009, they have been highly recognized by the industry and users. For the sake of users and further expanding the market, Hongyan launched the Jieshi C100 model. It is reported that the price of this model will be 30,000 yuan or more lower than that of the current Jieshi Deluxe Edition. Compared with Dongfeng Tianlong and Liberation J6, it is quite worthwhile. Competitiveness. As a result, SAIC Iveco Hongyan hopes that more Chinese consumers will enjoy the quality of internationalization at localized prices. The C100's value for money was quickly answered by the terminal. Once the news was heard, the dealer's orders were rushed.

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Most people should be like Xiao Bian, never heard of Hongyan Jieshi C100 this car, right? What kind of model is this? Let us learn from this article about this new model that will soon debut!

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When market conditions are good, inventory is a treasure, and dealers often place more orders. Once the market conditions have turned sharply, more vehicles have become a burden. The rapid growth of the market in the first half of this year and the sudden turning point are the main reasons for the inventories bubble within the channel. At this time, the performance of the entire vehicle company is worth commenting.

In the past two years, the heavy-duty truck market began to “be unconventional”, and it was difficult for dealers to grasp the conditions of the off-season sales and the busy season. In this case, if the inventory clean-up is set as a normalized mechanism, reducing the pressure on the channels will benefit the manufacturer's win-win situation.

Concern reasons:

Once the inventory pressure is very large, how to deal with unfinished vehicles has become the biggest headache for dealers and manufacturers. In this situation, price cuts are often a common move in the market. However, in the face of various changes, dealers will come up with various tricks to deal with the situation. So, how to normalize the normalization of inventory? And listen to how the reporter evaluates.

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