·Japanese car shop door can be drunk fishing island storm has spread to Sino-Japanese trade

The storms between China and the Diaoyu Islands in Japan began to affect Sino-Japanese trade. In particular, the automobile industry with a relatively high value is expected to sell to the bottom of the Japanese car sales from September to the end of the year.

On September 11, the Japanese government disregarded China’s repeated and solemn representations and announced that it would “purchase” the Diaoyu Islands and implement the so-called “nationalization”. The move sparked protests from residents across China. In the more than a month of the escalation of events, sales of Japanese goods and services in the Chinese market have been hit.

According to data from the China Association of Automobile Manufacturers, the sales of Japanese brand cars in the Chinese market fell by 2% in August compared with the same period of last year, while the sales of German, American, Korean and French brands increased by 25%, 19%, 12% and 4% respectively. .

Japanese companies in other fields have also been hit. Some Japanese supermarkets in Beijing were forced to close their doors on September 11. Many domestic travel agencies have suspended the Japanese travel business. Some cinemas in Beijing posted notices announcing that they would no longer screen Japanese movies or Japanese movie stars before the Diaoyu Islands crisis.

In Weihai, Shandong, the Japanese-funded shopping mall AEON [21.00 0.00%] Jiashike Shopping Plaza just had a discount on the “Jieke Day” on January 10th, and it will have to be true on September 11th. Close the door.

For these events, Chinese Vice-Minister of Commerce Jiang Zengwei said at a press conference held by the State Council Information Office on September 13 that Chinese consumers expressed their position and their rationality in a rational way in response to Japanese violations of China’s territorial sovereignty. Some thoughts, "I think this is their right, we should understand this."

He said that the development of China-Japan economic and trade cooperation is in the interests of both sides, but mutual benefit requires the joint efforts of both sides. The so-called "purchase of the island" behavior of the Japanese side will inevitably have a negative impact on Sino-Japanese economic and trade relations. "We hope that the Japanese side will properly handle Sino-Japanese relations and create a favorable environment and atmosphere for bilateral economic and trade cooperation."

The latest news of this reporter was that on the evening of September 12, according to the arrangement of the relevant departments, the research institutions of various economic fields of the country held meetings overnight to study the countermeasures and plans in the economic and trade field under the current situation.

"At present, Japan's dependence on China's export market is higher than China's dependence on Japan. Therefore, if Japan does not properly handle the Diaoyu Islands incident, China's economic counter-measure is likely to exist." Liu Xueqin, director of the China Foreign Trade Research Department, told this reporter.

Japanese car shop

The newspaper learned from the National Passenger Vehicle Market Information Association that in the first week of September, the national automobile sales trend was stable, with a 57% increase in sales in the first week of August and a 6% increase from the first week of September 2011. Under this circumstance, the sales of Japanese cars across the country have experienced a significant decline.

Xi'an Dongfeng Nissan Jiayi franchise stores sold 170 units in Japan in August, a decrease of 30 units. From September 1st to 12th, the sales volume of NISSAN in the major Japanese automobile 4S stores in Honggutan District, Nanchang City, Jiangxi Province fell by more than 20%. “A lot of customers canceled their purchase intentions. If they didn’t cancel, they said that they have to wait for the sensitive period to pick up the car again.” Wu Zhenqiang, sales consultant of Dongfeng Nissan Hongcheng franchise store told reporters on September 12 that some places had been snoring some time ago. The excessive behavior of Japanese cars has caused many people to worry about buying Japanese cars.

This has affected the expansion of the sales network. Wu Zhenqiang said that Oriental Nissan originally planned to open a new store in Nanchang High-tech Zone. The store has been renovated and was originally scheduled to open on September 11. It has now been postponed.

In Weihai, Shandong, the sales of new cars at Dongfeng Honda Hongda Store were also greatly affected. “The average order volume of seventy or eighty vehicles per month can be reached. Now it’s almost half of the past in September, and there are very few orders,” said the store’s sales manager, Mu Jialiang. “It’s the peak season for car sales in September and October. I can't finish the sales plan for 100 units per month."

The Big Friends Toyota 4S store in Weihai is also in a difficult situation. “In the first ten days of September, the order volume was only a dozen or so, less than half of the previous one,” said a sales consultant at the store. “Some customers have already talked about it. When the September 11th event came out, it’s right. I called to cancel the appointment."

Luo Lei, deputy secretary-general of China Automobile Dealers Association, told this newspaper on September 12 that Japanese autos barely completed their sales tasks in the first half of this year. It may be difficult to achieve the target in the second half of the year, and their market share may decline. When national auto sales turned better in August, sales of Japanese passenger cars and cars fell by 2% year-on-year. Among them, Mazda sold 16539 vehicles in China, down 6% year-on-year. Toyota brand car sales were about 75,300 units, down 15% year-on-year.

"If the crisis in the Diaoyu Islands continues, Japanese cars will face a greater decline, and these falling parts will be replaced by other brands." Luo Lei said.

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